Denim.Cut for curves.
Drafted from a real curvy block — waist to hip, not graded up from straight.
Drafted from a real curvy block, waist to hip.
4.8 · Loved by 40K+ women
Designed for your curves.
Most jeans are built for straight bodies, ours aren’t.
How CurveFlex™ denim works
CURVS denim is drafted from a curvier base pattern rather than a straight-body block graded up in size — a smaller waist, more room through the hips and thighs, and a deeper back rise, so the waist doesn’t gap while the rest of the jean actually fits.
Questions about denim
What if the waist still gaps?
Free exchanges until it fits — our 100% Fit Promise covers denim like everything else.
Do these run true to size?
Yes. Choose your usual waist size; the curve-first cut already accounts for hip and thigh room.
Is CurveFlex™ denim true stretch denim?
Yes — it moves with you through the day and recovers its shape, unlike rigid denim.
How long does shipping take?
Orders ship within 1–2 business days, with tracking sent by email.






